Roark

The Roark founders (the “Revivalists,” as they call themselves) are close friends with no-joke adventurous careers — from surf champs, to Vice warzone photographers. Their collective experiences are enough to fill an encyclopedia of Hunter S. Thompson-style stories, and they remain hellbent on building smart apparel that can stand up to the wildest stuff they get into. These travels inspired them to put together a diverse collection of rugged apparel for everything they’ve encountered on a journey to disconnect and find some peace and quiet: cliff jumping, beach camping, fishing, and climbing—not to mention tippin’ back a few Tsingtaos along the way. It’s like every piece in this new collection is a memory unlocked from an adventure of a lifetime. Now all that’s left is to buy the ticket and take the ride for yourself.